The Ministry of Economic Development and Trade has announced a new opportunity for Maldivian food producers to market their products on the Japanese online platform, “Food Trip.” This development opens a door for local businesses to enter the Japanese market, with the added benefit of a free promotional period running until 31st March 2025.
The economic ministry highlighted that Maldivian products can now be showcased on Food Trip, a business-to-business (B2B) platform. This initiative is expected to significantly boost the visibility of Maldivian food products in Japan, offering an invaluable opportunity for those keen on tapping into this market. Interested parties are encouraged to register through the Food Trip website.
Businesses that meet the specified guidelines set by the platform are eligible to participate in this programme. The ministry stressed the importance of this opportunity for local producers aiming to expand their reach internationally.
Food Trip, operated by Otani Trading Limited, is a well-established Japanese company, recognised as a popular food shopping website across Japan. The platform’s inclusion of Maldivian products is expected to enhance trade relations between the Maldives and Japan, providing a unique chance for Maldivian businesses to showcase their culinary offerings to a wider audience.
The Ministry of Economic Development and Trade is encouraging all eligible businesses to take advantage of this promotional period, which offers a significant opportunity to increase the presence of Maldivian food products in the Japanese market.
