A nationwide customer campaign by Ooredoo Maldives is entering its final phase, with a grand prize draw for a Hajj trip for two scheduled to take place next month.
The #LiveUnlimited campaign, launched to mark the company’s 20th anniversary, has been running as a long-term promotional initiative offering religious travel rewards to customers. As part of the campaign, Umrah trips have been awarded at regular intervals, with 19 winners selected over the course of the promotion. The campaign will conclude with a final draw, where one customer will receive an all-expenses-paid Hajj trip for two.
According to the company, participation in the draw is based on customer activity over a 30-day period. Eligibility requires a minimum level of spending on bill payments or add-ons, along with consistent usage of Ooredoo services such as calls or data. The offer is open across Postpaid, Prepaid and SuperNet customers, with slightly higher spending thresholds applied to new users.
With approximately five weeks remaining before the final draw, the campaign is expected to continue driving customer engagement through regular service usage and spending. The structure of the promotion ties eligibility to sustained activity, rather than one-time participation, aligning rewards with ongoing customer behaviour.
The initiative forms part of Ooredoo Maldives’ broader approach to customer engagement, where promotional campaigns are used alongside core services to maintain user activity and retention in a competitive telecommunications market.
