Bank of Maldives Launches “BML Rewards” Loyalty Program

Bank of Maldives has launched “BML Rewards”, a new exclusive loyalty program for its credit card customers. The first of its kind program in the Maldives was launched in partnership with Giift, a leading loyalty solutions provider operating across 55 countries.

With BML Rewards, customers earn points for purchases on credit cards. The points can be redeemed for a range of benefits including at over 900 airlines, 650,000 hotels, car rentals and multiple gift cards from leading brands including Amazon, App Store, iTunes, Google Play, PlayStation, and more.

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Personal Banking customers with American Express, Visa and Mastercard credit cards are eligible to register for the program.

Bank of Maldives CEO and Managing Director, Tim Sawyer said, “We’re delighted to launch the first comprehensive loyalty program in the country which sets a benchmark of world class card privileges and unparalleled value for our credit customers. Credit cards are a convenient and secure way to pay for everyday purchases, locally and anywhere in the world. We have been working hard over the past few months to bring this loyalty program and I hope to see many customers enjoying BML Rewards.”

Bank of Maldives is the largest card issuing and acquiring bank in the country with over 300,000 customers and more than 7,000 merchants. The Bank is also the exclusive issuer and acquirer for American Express, and a principal member in the Maldives for Visa and Mastercard.

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