The Maldives is in talks with Alibaba’s Fliggy to enhance tourism in the country. Yesterday, Minister of Tourism Ibrahim Faisal met with Fliggy, the travel arm of Alibaba Group, following a visit to Alibaba’s headquarters in Hangzhou, China.
The potential partnership with Fliggy aims to use advanced technology and innovative strategies to promote the Maldives’ attractions to a global audience, with a focus on attracting Chinese travelers. China is currently the biggest tourist market for the Maldives, with 98,908 tourist arrivals from China recorded in the latest update.
In addition to the discussions with Fliggy, the Maldives Marketing and Public Relations Corporation (MMPRC) has also signed an agreement with China’s Weixin Pay (also known as WeChat Pay) to make it easier for Maldivian merchants to accept Weixin Pay, providing Chinese tourists with a smooth payment experience during their visits.
