Maldives to Target Growth in Turkish Tourism Market at EMITT 2024

The Maldives Marketing & PR Corporation (MMPRC), has announced the opening of participation in EMITT 2024, one of the most prominent travel and tourism exhibitions for the Eastern Mediterranean region. Scheduled to take place from 6-9 February at the Tuyap Fair and Congress Centre in Istanbul, Türkiye.

Visit Maldives is set to highlight the unique offerings of the Maldives as a destination, aiming to forge and nurture valuable connections within the global travel community. This four-day event aligns perfectly with their strategies to enhance destination visibility and collaborate with essential travel trade partners. The focus will be on engaging potential agents and buyers from the Türkiye market, which is seen as crucial for elevating the impact of the Maldives’ tourism sector.

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The Turkish market has emerged as a significant source of tourists for the Maldives. Ranking 25th in the previous year, it saw a substantial increase of 33.4% in tourist arrivals, amounting to 14,007 visitors. This growth is supported by the enhanced connectivity to the Central & Eastern European markets. Participation in EMITT 2024 is viewed as an excellent opportunity to further boost arrivals from this region and achieve notable growth.

Tourism industry companies interested in joining Visit Maldives for this event are invited to register via the Members Portal (members.visitmaldives.com). The deadline for registration is Tuesday, 16th January 2024, at 1500 hours. It is important to note that membership renewal or registration for 2024 must be completed to be eligible for participation in this prestigious event.

The participation opportunities at EMITT 2024 are limited, taking into account the space available at the event. This limitation highlights the exclusivity and significance of the exhibition, making it a highly sought-after event for those in the travel and tourism industry.

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