Prada and Adidas have come together to officially unveil their unprecedented collaboration.
Centered around a clean “Optic White” base accented by black detailing, the collaborative effort from the Italian luxury fashion house and German sportswear label is led by a take on the classic Superstar footwear model.
“Prada for Adidas Limited Edition” is an homage to Adidas, championing an emblematic Adidas Originals shoe – the Superstar sneaker, originally launched in 1969 and still a lynchpin of Adidas Originals style.
It also introduces a new bag silhouette, the Prada Bowling bag for Adidas, which echoes the Prada Bowling bag as well as the Adidas gym bag, in and of itself referencing the world of sports, a style that serves to illustrate the shared narratives and intersecting heritages of Prada and Adidas.
The Prada Superstar and the Prada Bowling bag for Adidas are proposed together; every piece is Made in Italy by Prada, indicating the superlative quality synonymous with the brand and its inimitable expertise in accessories and 106-year history as a luxury leather goods house.
Prada for Adidas Limited Edition – an homage to timeless classics that transcend generations – is offered in exclusive limited editions of 700 pieces, both footwear and accessories numbered with a unique serial.
The duo will retail online adidas.com and prada.com, and at selected worldwide from December 4th, 2019.
