Dhiraagu has signed as the exclusive Digital Partner of Maldives Bodyboarding Association (MBBA).
As it is a key focus of Dhiraagu’s CSR strategy to empower young people, Dhiraagu will be supporting the bodyboarding community in the Maldives to develop next generation athletes and revive the excitement for the sport across all communities of the nation.
This year, MBBA has announced to host a National Bodyboarding League for the first time in the Maldives where the association will kick off their first tournament of the league from 20 – 30 March 2022 at Raalhugandu. This will also be the first time the association will be using a digital scoring system in a Bodyboarding competition in the Maldives. MBBA has released their event schedule for the year where Dhiraagu will be assisting the association as a Digital Partner. Additionally, this year, MBBA has also included a women’s division in the league for the first time in bodyboarding history in the Maldives.
“We are delighted to support MBBA in developing the bodyboarding sports in the Maldives. While the association is highly accelerating their development plans this year, we are committed to ensure our support as their Digital Partner.” Stated Mohamed Mirshan Hassan, Senior Manager Brand & Marketing Communication.
“It is a pleasure to have Dhiraagu as our Digital Partner supporting to empower youth development plans and the tournaments we have scheduled for the year. We are very excited and looking forward to taking the sport to the next level” stated Abdulla Areef, President of Maldives Bodyboarding Association.
Dhiraagu continues to support and advocate projects to strengthen communities through sports and recreation.